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How to Use Testimonials Without Sounding Generic
03 May 2026Specific testimonials are more persuasive because they describe a problem, experience, and result.
Why it matters
Specific testimonials are more persuasive because they describe a problem, experience, and result.
What to do
Ask clients what changed after the work. Use names, roles, and context when approved. Place testimonials near related offers.
Quick checklist
- Ask clients what changed after the work. - Use names, roles, and context when approved. - Place testimonials near related offers.

